The landscape of top level domains is changing all the time. So, how do you select a TLD that is relevant to you? And what opportunities are offered by brand TLDs? How valuable is a domain name to a brand? Very, says Martin Kuechenthal, CEO of LEMARIT – companies need to establish, monitor, and protect their brand names,...

How exactly can companies benefit from dotBrands – and perhaps even from their own top-level domain? Not only do dotBrands have a complete universe of Internet addresses open to them; they can also innovate new business models, expand their distribution channels, and align their online marketing activities....

At the annual CSA Summit, the international email marketing industry meets to exchange current insights and experiences and discuss future innovations. This year, a special venue has been hand-picked in Frankfurt. In interview, Director of the CSA Julia Janssen-Holldiek reveals how this came about and what awaits visitors...