White paper

Women in Tech in Germany


The digital and Internet industry has proven to be a driver of jobs, even in times of crisis. Every day, new innovative business models and exciting professional fields are created that offer excellent prospects and that will significantly shape society’s digital future. However, all too often, women still miss out on the lucrative career opportunities in the Internet industry. Just over 17 per cent of employees in the tech sector in Germany are female. Yet, the call for female colleagues is getting louder and louder in the German tech world because, to remain innovative and internationally competitive, different perspectives are needed to achieve the best results and address diverse target groups. More and more IT companies in Germany are realising that heterogeneous teams are more efficient, creative and successful than homogeneous ones.

In this white paper, we have gathered ideas and concrete measures that contribute to increasing the proportion of Women in Tech in Germany and to giving these women the visibility they deserve.  We have highlighted the proportion of women in the German tech world for you on the basis of current facts and figures and focused on the visibility of female specialists and managers in tech. Because, in order to get more women, female students and girls excited about IT and tech, role models are the be-all and end-all.




Contents of the white paper

  • Foreword
  • Women in Tech: Numbers. Data. Facts.
  • Best career prospects for women: Why the tech industry needs female reinforcement
  • Women in Tech: Best Practice Salesforce
  • Women in Tech: Best Practice GoDaddy
  • Quick tips: How IT companies can attract women
  • “If she can see it, she can be it”: Visibility of female role models in tech
  • Role Model Quotes: Career tips for Women in Tech
  • Gender diversity at tech events: Women barely visible at tech events
  • More women on tech stages: Building the Speaker Directory
  • From user to thought leader: More visibility via the career network LinkedIn
  • More visibility thanks to your own website: Tips & tricks for your online presence
  • Brief introduction: #LiT – Ladies in Tech from the eco Association
  • Bibliography

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